Southern Muscle Guide is an annual directory of resources for competition training in the southern states of Georgia, Northern FL, Alabama, South Carolina, North Carolina, Kentucky & Tennessee. The overall mission of this publication is to support and encourage the sport of bodybuilding with a goal to include a listing of shows as well as resources for the competitors so that they may have the best experience possible.

HOW WE CONNECT WITH YOUR CUSTOMERS:

EDITORIAL

Focused on ways to help the competitor prepare to be their best at any age, sharing ways to create that balanced lifestyle and overcome the obstacles whether you want to step on the stage or just look like you can step on the stage.

ENGAGING SOCIAL MEDIA
Showcase both individuals and experts who are at the center of the industry by showing leadership, courage, inspirational stories, education and tips with their extensive networks, sharing a passion for our sort and industry in the southeast.

UP CLOSE & PERSONAL – Events, Workshops, Expos
We create and attend events throughout the southeast, distributing magazines, meeting and expanding our fans, followers and email contact database.

CUSTOMER-TARGETED DISTRIBUTION

Our goal is for your potential customer to see us as the go-to publication for bodybuilding competition resources in the southeast.

OUR DISTRIBUTION STRATEGY:

• Distribution of the magazine at competitions throughout the southeast
• Providing copies of the magazine to advertisers to provide to their clients
• Provide a digital link to current and past issues of the magazine that can be emailed to your customers
• Currently is available on the House of Payne Personal Training app so your customers and clients have access to a complete directory of resources at their fingertips at all times.